A URL shortener, also known as a link shortener, seems like a simple tool, but it is a service that can have a dramatic impact on your marketing efforts.
Link shorteners work by transforming any long URL into a shorter, more readable link. When a user clicks the shortened version, they’re automatically forwarded to the destination URL.
Think of a short URL as a more descriptive and memorable nickname for your long webpage address. You can, for example, use a short URL like bit.ly/CelebrateBitly so people will have a good idea about where your link will lead before they click it.
If you’re contributing content to the online world, you need a URL shortener.
Make your URLs stand out with our easy to use free link shortener above.
How many people can even remember a long web address, especially if it has tons of characters and symbols? A short URL can make your link more memorable. Not only does it allow people to easily recall and share your link with others, it can also dramatically improve traffic to your content.
On a more practical side, a short URL is also easier to incorporate into your collateral – whether you’re looking to engage with your customers offline or online.
Bitly is the best URL shortener for everyone, from influencers to small brands to large enterprises, who are looking for a simple way to create, track and manage their links.
Short URL services have been abused, and many of them are used for pornography, fraud, spam, etc. Therefore, free short URL services are now less and less available, and short URL service providers may shut down their services at any time. We suggest you to build your own short URL service, the cost is very low.